A hailstorm rolls through on Tuesday afternoon. By 6pm you have 40 new leads from your website, Google and Facebook, and every crew is still up a ladder.
The homeowners who don't hear back within the hour call the next roofer on the list. This guide compares 10 roofing AI tools on the one thing that matters that night: answering fast and getting the inspection booked.
Quick TL;DR
Best for most roofing and solar companiesFlowxperia. A live video agent on your website answers homeowners by voice or text, asks about the damage and the roof, and books the inspection. On Growth it also replies to new leads on WhatsApp, Instagram and SMS. From $797 a month.
Best AI appointment setter for phone-heavy roofersHatch, which calls and texts every lead and works old estimates, with two-way sync to AccuLynx and ServiceTitan.
Best for roofing and solar on JobNimbus or AccuLynxSameday AI, from $449 a month, with separate call flows for roofing and solar.
Already on Roofr or ServiceTitan Turn on Roofr AI Receptionist ($99 a month) or ask about ServiceTitan Contact Center Pro before you buy anything else.
Cheapest way to stop missing callsGoodcall from $79 a month, or the free tier of Smith.ai AI Receptionist.
What to look for in roofing AI
Roofing and solar leads come in bursts. A storm, a rate change or a good week of ads can triple the volume overnight, and the homeowner who gets a real answer first usually books the inspection. Most of those leads arrive while your team is on a job site, not at a desk.
A roofing AI tool earns its place when it does these five things:
Answers in seconds. On the phone, on your website and in your messages, at 7am or 10pm.
Asks the right questions. Roof age, type of damage, whether insurance is involved, and for solar, the power bill and shade on the roof.
Books the inspection. A real slot on the right rep's calendar, not a promise that someone will call back.
Logs it where you work. JobNimbus, AccuLynx, ServiceTitan, HubSpot or whatever runs your jobs.
Follows up. Most homeowners get three quotes. The roofer who keeps the conversation going wins more of them.
Few tools cover all five. Phone-first tools answer the call but miss the 9pm website visitor. Website tools miss the homeowner who rings.
That's why the list below is grouped by the job each tool does best. If speed is your biggest gap, our page on AI for home services shows what a fast first reply looks like.
HubSpot, Salesforce, Zoho, Pipedrive and more, others by webhook
$797 a month
Hatch
Trades with high call volume
Phone, SMS, email
AccuLynx, ServiceTitan
Quote only, annual contract
Sameday AI
Home services, roofing and solar
Phone, SMS
JobNimbus, AccuLynx, ServiceTitan and more
$449 a month
Avoca AI
Service businesses on ServiceTitan
Phone, SMS, web chat
ServiceTitan, Housecall Pro
Quote only
Roofr AI Receptionist
Roofers on Roofr
Phone
Roofr CRM
$99 a month
Roofitech
Exterior contractors
Phone, SMS, email, web chat
HubSpot, Salesforce
Quote only
ServiceTitan Contact Center Pro
ServiceTitan customers
Phone, SMS
ServiceTitan
Quote only, early access
Thoughtly
Teams that want AI calling at scale
Phone, SMS, email
HubSpot, Salesforce, Zoho
Quote only
Smith.ai AI Receptionist
Small offices
Phone, SMS
Zapier
Free, then $150 a month
Goodcall
Owner-operators
Phone
Zapier
$79 a month
Live video agent
Flowxperia video agentLet homeowners talk to your agent at 9pm instead of filling in a form
Flowxperia's video agent answers questions about your roofs, materials, financing and service area by voice or text, asks about the damage, and books the inspection.
Talk to Flora, the agent on this page, and ask it what a homeowner would ask after a storm.
Best for answering and booking roofing and solar leads
1
Flowxperia
Best for: roofing and solar companies that get most of their leads from the website, ads and social
Starting price
$797 a month
Free trial
20 minutes on the website, 7 days on WhatsApp and Instagram
Channels
Website, WhatsApp, Instagram, SMS
Video agent
Yes, on every plan
Flowxperia puts a live video agent on your website. A homeowner lands on your storm damage or solar page and can talk to a lifelike AI presenter by voice or by typing.
It answers from your own content (your services, materials, warranties, financing and service area), asks your qualifying questions, such as roof age, type of damage and whether insurance is involved, and books the inspection or site survey.
On Growth and Scale, the same agent replies to new leads from your ads, forms and social accounts on WhatsApp, Instagram or SMS within seconds, and keeps following up until they book.
It syncs with HubSpot, Salesforce, Zoho, Pipedrive, Dynamics 365 and Zendesk, works with Google and Outlook calendars, and goes live in about 48 hours.
One commercial real estate brokerage recovered 33.5% of the leads it had been losing, within 45 days. See how it works for home services.
What we like
The only live video agent on this list
Website, WhatsApp, Instagram and SMS in one agent
Published prices and a free trial
Live in about 48 hours
Watch out for
No native JobNimbus, AccuLynx or ServiceTitan connector yet, so jobs reach them by webhook
Built for website and messaging leads, so pair it with a call tool if most jobs start with a phone call
Messaging follow-up starts on Growth at $1.5K a month
Bottom line: The pick for a roofer or solar installer whose leads come from the website, ads and social, and who wants every one of them answered and booked without hiring another office person.
2
Hatch
Best for: roofers with high call volume who want AI to answer, follow up and work old estimates
Starting price
Quote only
Contract
Annual, paid monthly per location
Channels
Phone, SMS, email
Free trial
None
Hatch is an AI communications platform for the trades. Its AI answers calls, then follows up by text and email and books jobs around the clock.
It also runs campaigns on old and unsold estimates, which is where a lot of roofers find money they had already written off. Warm transfers hand a hot lead to a person.
It has two-way sync with AccuLynx and ServiceTitan and pulls in leads from Yelp, Angi, Google Local Services and Thumbtack. Roofing customers include Crown Roofing and Bone Dry Roofing. Pricing comes in three tiers, each a platform fee plus usage.
What we like
Made for the trades, with roofing customers
Works old estimates as well as new leads
Two-way AccuLynx and ServiceTitan sync
Watch out for
No public prices and no trial
Annual contract
No JobNimbus integration and nothing specific to solar
Bottom line: A strong choice for an established roofer on AccuLynx or ServiceTitan who wants the phone and the follow-up handled, and is happy to sign for a year.
3
Sameday AI
Best for: roofing and solar companies on JobNimbus, AccuLynx or ServiceTitan
Starting price
$449 a month
Plans
Launch $449, Scale $789, Enterprise custom
Channels
Phone, SMS
Free trial
None, demo only
Sameday AI answers calls, books jobs and texts customers, then runs estimate follow-up and reactivation campaigns. Anything sensitive waits for the owner to approve it.
It is one of the few tools with a separate solar flow. The AI asks about the power bill, roof age, shade and any quotes the homeowner already has, then books a site survey.
If the roof isn't ready for panels, it hands off to a roofing callback. It connects to JobNimbus, AccuLynx, ServiceTitan, Housecall Pro and Service Fusion, and takes leads from Thumbtack, Google Local Services, Angi and Facebook.
Launch is $449 a month for 500 minutes across three locations. Scale is $789 for 1,000 minutes and adds voice cloning.
What we like
Covers roofing and solar, with a solar qualifying flow
Integrates with JobNimbus and AccuLynx
Published prices
Watch out for
Plans are capped by minutes
No web chat or email channel
No free trial
Bottom line: The best fit here for a company that does both roofing and solar and runs its jobs in JobNimbus or AccuLynx.
4
Avoca AI
Best for: service companies on ServiceTitan that want AI and human backup on the phone
Starting price
Quote only
Free trial
Not published
Channels
Phone, SMS, web chat
Human backup
Yes, live CSRs
Avoca is an AI front office for service businesses, with a page built for roofers.
It answers calls around the clock and books jobs into your system, replies fast to web forms, Google Local Services leads and missed calls, and passes the calls it can't handle to its own human CSRs.
It also runs outbound call, text and email campaigns on unsold estimates. Integrations include ServiceTitan, where it is a certified app, Housecall Pro and FieldRoutes.
What we like
AI with human CSRs behind it
Web chat as well as phone and text
Certified ServiceTitan app
Watch out for
No JobNimbus or AccuLynx integration
No solar flow
No public pricing
Bottom line: Worth a demo if you run ServiceTitan and want a person to step in when the AI can't.
Best AI built into roofing software
If you already pay for a roofing CRM, check what it includes before you add another tool.
5
Roofr AI Receptionist
Best for: roofers who already run their business on Roofr
Starting price
$99 a month with 200 minutes
Included
Free on Essentials and Scale until the end of 2026
Channels
Phone
Contract
None
Roofr is a roofing CRM with measurements, proposals and payments.
Its AI Receptionist picks up calls around the clock, screens out spam, takes the homeowner's details, books the appointment while they're on the line and transfers to a person on request. Every call lands in the Roofr CRM.
Turn on Roofr's Instant Estimator and the receptionist can give a ballpark price on the call. The estimator also works as a link on your site: homeowners get a priced estimate and can book a meeting from your team's calendar.
What we like
Made for roofers
Cheap, with no contract or setup fee
Ballpark quotes on the call with Instant Estimator
Watch out for
Phone only, texting is a separate add-on
Only works inside Roofr
Nothing for solar
Bottom line: If you run Roofr, switch this on first. It costs less than a day of missed jobs.
6
Roofitech
Best for: exterior contractors who want AI answering plus help with their website and ads
Starting price
Quote only
First step
Free 30-minute strategy call
Channels
Phone, SMS, email, web chat
Trades
Roofing, siding, windows, doors, gutters
Roofitech builds AI agents for exterior contractors.
There's an AI receptionist and appointment setter on calls and web chat, a speed-to-lead agent that texts and calls new leads, reminders by text, email and voice, review requests, and a CRM with AI lead scoring.
It connects with HubSpot, Salesforce, Calendly, Google Calendar, CompanyCam and EagleView. Part of the offer is done for you, including websites and ads.
What we like
Made for exterior contractors
Covers phone, text, email and web chat
CompanyCam and EagleView connections
Watch out for
A small company with little outside track record
No JobNimbus or AccuLynx integration
Pricing only after a call
Bottom line: Worth a call if you want one partner for AI answering and marketing, as long as you check references first.
7
ServiceTitan Contact Center Pro
Best for: larger roofing and home services companies already on ServiceTitan
Starting price
Quote only
Status
Early access
Channels
Phone, SMS
Works with
ServiceTitan
ServiceTitan's AI agent handles overflow and after-hours calls and texts. It books jobs against your real capacity, reschedules and confirms appointments, and passes the call to a live agent when it should.
It is still in early access, and the shared inbox for every channel is marked as coming soon.
What we like
Books against real crew capacity
Native to ServiceTitan
Escalates to your own team
Watch out for
Only makes sense on ServiceTitan
Still in early access
The shared inbox for other channels is still coming soon
Bottom line: Ask your ServiceTitan rep about it before you sign with anyone else.
Best AI voice agents and receptionists
These tools aren't made for roofers, but they answer the phone well and cost less.
8
Thoughtly
Best for: teams that want AI to call every new lead seconds after a form fill
Starting price
Quote only
Plans
Flex, Scale, Enterprise
Channels
Phone, SMS, email
Minutes
Unlimited on every plan
Thoughtly builds AI voice agents that call a new lead within seconds of a form fill, qualify them, book the meeting and re-engage leads that went cold.
Plans are priced by how many calls can run at once, and every plan includes unlimited voice minutes, texts and email.
It integrates with HubSpot, Salesforce and Zoho, and with GoHighLevel, Pipedrive, Calendly and Cal.com.
What we like
Fast outbound calls on new form fills
Unlimited minutes
Connects to GoHighLevel, Calendly and Cal.com
Watch out for
Not built for roofing or solar
No JobNimbus, AccuLynx or ServiceTitan integration
Sales-led setup only
Bottom line: A good engine if a marketing agency or ops person will build your roofing script on top of it.
9
Smith.ai AI Receptionist
Best for: small offices that want AI answering with live people behind it
Starting price
Free for 25 calls, then $150 a month
Pricing model
Per call, from $3 down to $1.67
Channels
Phone, SMS
Contract
Month to month
Smith.ai's AI receptionist answers calls, captures the lead and can transfer to its live, North America-based receptionists. The free plan covers 25 calls a month, Pro is $150 a month for 75 calls, and Enterprise is $500 for 300 calls.
It connects through Zapier and Calendly.
What we like
A real free plan
Live receptionists as backup
No contract
Watch out for
Per-call pricing adds up in storm season
Nothing specific to roofing or solar
No roofing CRM integrations
Bottom line: A safe, cheap way to make sure nobody hits voicemail, until storm season makes per-call pricing expensive.
10
Goodcall
Best for: owner-operators who just need every call answered
Starting price
$79 a month
Plans
Starter $79, Growth $129, Scale $299
Channels
Phone
Free trial
Free demo agent
Goodcall is an AI phone agent priced by unique callers rather than minutes: 100 on Starter, 500 on Growth and 2,000 on Scale. You can build and test an agent for free and only pay when you connect your number.
Integrations run through Zapier.
What we like
Cheapest paid option here
Minutes are not metered
Free to try
Watch out for
Phone only
Generic, with nothing for roofing
Only Zapier for integrations
Bottom line: Fine for a one-truck roofer who misses calls on the roof. You'll outgrow it once you run ads.
What changes for solar companies
Solar leads take longer to close and need more questions up front than a roof repair. The AI has to handle that without scaring the homeowner off.
Qualify on the bill and the roof. Monthly power bill, roof age and condition, shade, and whether they own the home. Sameday AI has a solar flow for this. Flowxperia asks whatever questions you give it.
Book the site survey, not a sales pitch. The first step most homeowners will agree to is a free site survey or design review.
Plan for a long follow-up. Solar buyers compare quotes for weeks. Follow-up on WhatsApp, SMS or email does more here than in roofing.
Send bad roofs to roofing. A roof that needs replacing before panels go on is a roofing lead. Sameday hands it off. If you do both, set up the same rule in whatever tool you pick.
Compliance: TCPA and call recording
If an AI is calling or texting homeowners in the US for you, check two things.
TCPA consent. Automated texts and calls need the homeowner's prior express consent. Make sure your forms and lead ads collect it, and ask each vendor how it handles opt-outs and the Do Not Call list.
Call recording. Some states need every party to agree before a call is recorded. Ask how the tool announces recording, and turn it on.
This is general information, not legal advice. Check your setup with your own counsel.
How to choose roofing AI for your company
Find your company below, then send each shortlisted tool a test lead at 8pm and see whether the inspection gets booked.
If this is youRoofers and solar installers with leads from the website, ads and social
The best AI for most roofing companies is Flowxperia if your leads come from your website, ads and social, because it answers them on video, WhatsApp, Instagram and SMS and books the inspection.
If most leads phone in, look at Hatch or Sameday AI. If you already run Roofr, start with Roofr AI Receptionist.
A roofing AI appointment setter is software that answers or contacts new leads, asks qualifying questions such as roof age, damage and insurance, and books the inspection on your calendar.
Hatch, Sameday AI, Avoca AI and Roofitech work this way on the phone, and Flowxperia does it on your website and in messages.
Roofing AI costs from free to several hundred dollars a month, and more on contract. Goodcall starts at $79 a month, Roofr AI Receptionist at $99, Smith.ai at $150, Sameday AI at $449 and Flowxperia at $797. Hatch, Avoca, Roofitech, Thoughtly and ServiceTitan quote only.
Yes. Flowxperia, Hatch, Sameday AI, Avoca AI, Roofr AI Receptionist and Roofitech all book inspections or appointments on your calendar. Generic phone agents like Goodcall need you to set up the booking step yourself.
The best AI for solar companies is Sameday AI if most leads call in, since it has a solar flow that asks about the power bill, roof and shade and books a site survey.
For website, WhatsApp and Instagram leads, Flowxperia answers and books the survey and keeps following up during the weeks solar buyers take to decide.
Yes, some of it does. Sameday AI integrates with both JobNimbus and AccuLynx, and Hatch syncs both ways with AccuLynx. Flowxperia reaches them by webhook and syncs natively with HubSpot, Salesforce, Zoho, Pipedrive, Dynamics 365 and Zendesk.
No. AI handles the first reply, the questions and the booking, especially after hours and during storm spikes. Your team still runs the inspection, the estimate and the close, and most tools here hand a hot lead to a person when it matters.
Yes, with consent. Under the TCPA you need the homeowner's prior express consent for automated calls and texts, and you must honour opt-outs and the Do Not Call list. Some states also require consent before a call is recorded.
Every homeowner answered, every inspection booked
A live video agent on your site, with follow-up on WhatsApp, Instagram and SMS. Live in about 48 hours.
FloraComparing roofing AI tools? Ask me how I would handle a storm-damage lead, or I can book you a time with the team.
Before you pick a roofing AI
Watch it turn a hail-storm enquiry into a booked inspection
Give us 15 minutes. We'll run the video agent on your own website, show it answering a homeowner and booking the inspection, then set up your free trial.
Answers homeowners while your crews are on a roof
Asks about the damage, the roof and insurance, then books the inspection